Searchonomics and Future of Search

Online Marketing Blog
An internet marketing blog about the intersection of social media, search marketing and online public relations.

1. Searchonomics and Future of Search - 2007-06-27 21:57:36-04
   Jeremiah Owyang did some blogging of the Searchonomics conference today and captured some great info from Marissa Mayer's keynote. Looking at a list of speakers for this event is like a who's who of silicon valley and web 2.0 fame. From Jeremiah's post it looks like Google is counting on gadgets as a new advertising channel. [...]
   
   
   
2. New Marketing Sherpa SEM Benchmark Survey - 2007-06-28 08:30:06-04
   Marketing Sherpa is running their 4th annual survey for the next Search Engine Marketing Benchmark report. Last year over 3,000 marketers took the survey on Pay Per Click and search engine optimization tactics and practices. This year's survey is only 13 questions and takes just a few minutes to complete. Questions are heavily focused towards pay [...]
   
   
   
3. Reader Poll: Best Blog Content - 2007-06-28 14:47:44-04
   If you're a regular reader of Online Marketing Blog, you'll know we like to tweak things on a pretty regular basis. I send such refinement requests to Thomas, my blogmaster, just about every day. "Make this bigger, make that smaller, add xyz plug-in or check on something with our host VISI". I'm sure it's [...]
   
   
   
4. Yahoo Panama Recent Upgrades - 2007-06-28 18:00:36-04
   Yahoo Panama is on the upgrade path today with several new features to help advertisers streamline account management: Move/copy keywords: You can now move and copy keywords from one ad group to another without doing the copy/paste/delete thing. On the Ad Group page under the "Campaigns" tab, you'll now see a "Move" button which [...]
   
5. Search Marketing Blogs Update 072907 - 2007-06-29 07:57:22-04
   I know you've been waiting all week to see how there could possibly be more SEO and SEM blogs that haven't been added to the BIGLIST yet. Please have faith dear reader, for this week we have a nice collection of Logical Gypsy Banditos from Google Webmaster Help Rambling and Pushing us Online. PushONline Marketing - [...]
   
6. Friday Links 072907 - 2007-06-29 15:20:33-04
   iContact, formerly IntelliContact, secures $5.35 million in funding. iContact is a tool to create, send, and track email newsletters, surveys, and RSS feeds. Congratulations Ryan Allis! Louise Rijk posts a great article on Social Media Marketing over at the Yahoo Publisher Network blog. Todd Malicoat is at it again with 8 Simple Rules for Social Media Marketing [...]
   
7. TopRank Team at the Lake - 2007-06-29 15:47:05-04
   Sue, Jolina, Mike Y., Lee, Julie, Thomas, Dana, Max, Bill, Melinda, Roberta and Amie. Missing are Mike O., Chris and Anthony. One of the cool things about working for TopRank is that during the summer, we operate on "summer hours", which means the Friday work day ends (supposed to) at noon. Most of our team takes [...]
   
8. Bye Bye Marketing Sherpa's SEO-SEM Buyer's Guide - 2007-07-02 10:41:06-04
   For the past 5 years or so, Marketing Sherpa has published a buyer's guide for SEO and recently, SEO/SEM firms. The initial guide ranked the search marketing companies which caused a bit of a stir, since it's hardly a consistent industry to measure. What followed was a report that was less of a guide [...]
   
9. Top SEO Blogs by Link Popularity - 2007-07-02 23:45:07-04
   Perusing feeds for search marketing blogs this evening I noticed a claim/post by Rand about one million links to seomoz.org and that is indeed what Yahoo Site Explorer reports. The posts goes on to explain how to achieve such "linkableness" and ends with a collection of search marketing blogs and the number of inbound links [...]
   
10. Reader Poll: Most SEO Friendly Industries - 2007-07-04 08:41:05-04
    A participant of the DMA Search Engine Marketing Certification program emailed me with some feedback about the program (very positive) and also posed a question about what industries need the least amount of education about search marketing. What industries are hiring in particular? Which I thought was a great question. Many search marketing and interactive marketing [...]
    
11. Advantages of Ongoing SEO Consulting - 2007-07-05 10:10:21-04
    When companies consider search engine optimization as a service, it's important to understand that this kind of consulting comes in a variety of forms with the most popular being: phone consultations, site audits/reviews and ongoing SEO consulting. Businesses that are very early in their stages of search marketing and not entirely "sold" on SEO as [...]
    
12. Search Marketing Blogs Update 070607 - 2007-07-06 11:15:28-04
    It's been a light week of sorts with the July 4th holiday and all, but the TopRank search for new and interesting SEM and SEO blogs never stops. Eyefall Search Marketing Blog - A group blog from the team at London based search marketing agency eyefall blogs about SEO, PPC and affiliate marketing. The Marketing Excellence [...]