Monday, August 20, 2007

A New Chrysler and a New Marketer

NYT > Media and Advertising
  1. Advertising: A New Chrysler and a New Marketer - 2007-08-15 23:19:11-04
    With a new chief marketing officer, Chrysler is wasting no time in trying to persuade customers that it has come out from under the wing of its former German owners.
  2. New Owner to Combine Men's Magazines - 2007-08-15 23:44:18-04
    Alpha Media Group will turn Stuff magazine into a section of Maxim, while keeping Stuff.com as a stand-alone Web site.
  3. China Cracks Down on News Media as Party Congress Nears - 2007-08-16 00:13:53-04
    Beijing officials are discouraging the country's news media from being too aggressive, two months before the Chinese Communist Party Congress.
  4. Nickelodeon to Limit Use of Characters on Junk Foods - 2007-08-16 09:28:31-04
    Nickelodeon, the children's television network, will prohibit use of its characters on junk food except on special occasions like Halloween.
  5. 3 Reporters Sue H.P. in Spying Case - 2007-08-16 09:33:05-04
    Three reporters for CNET Networks sued Hewlett-Packard on Wednesday, accusing the computer maker of violating thier privacy during its search for boardroom leaks.
  6. The Show: Back to You, You Lecherous, Micromanaging Desk Jockeys - 2007-08-16 21:05:51-04
    When it comes to the job of sideline reporter, it's not the women who are clueless.
  7. Advertising: Now, the Clicking Is to Watch the Ads, Not Skip Them - 2007-08-16 21:53:37-04
    Even while consumers seek to avoid advertising on TV and the Web, a growing number websites are presenting advertisements as entertainment.
  8. What's Offline: No Applause, Please - 2007-08-17 23:53:19-04
    The curse of the business press, cutting email overload, understanding the telecommuting promotion gap and what business leaders can learn from fairy tales.
  9. Is Publishing the Sweetest Revenge? - 2007-08-18 00:07:28-04
    Sharlene Martin, a Los Angeles literary agent, is spearheading the reincarnation of O. J. Simpson's book.
  10. Beliefs: In Praise of Scoops on Heaven, Hell and, Yes, God - 2007-08-18 01:06:28-04
    No one has sufficiently mourned the loss to religion reporting resulting from the closing of the Weekly World News.
  11. The Count: Google Wins the Most Hearts on the Web - 2007-08-18 13:52:36-04
    In the 21st century, you should be ready to answer this question: What's your favorite Internet brand?
  12. Digital Domain: Pass the Popcorn. But Where's the Movie? - 2007-08-18 16:31:52-04
    Consumers, manufacturers and cable operators are all ready for video-on-demand, but the studios have balked.
  13. Disney Stakes Claim to Ratings Record - 2007-08-18 20:22:46-04
    The premiere of the Disney Channel movie "High School Musical 2" delivered the largest single audience in basic-cable television history, according to Disney.
  14. Atlantic Tells Fans of the Puzzler Not to Fret - 2007-08-19 18:53:34-04
    Ever since the Atlantic Monthly's crossword puzzle disappeared from the print magazine over a year ago, its fans have been complaining loudly.
  15. For Media Columnist, Everywhere He Turns It's More Murdoch - 2007-08-19 20:33:32-04
    Doubleday will publish Michael Wolff's biography of Rupert Murdoch, the chairman of the News Corporation.
  16. Link By Link: Defending Wikipedia's Impolite Side - 2007-08-19 20:43:12-04
    Mike Godwin's job is to defend an online encyclopedia created by tens of thousands of (often anonymous) contributors who comment freely on living people and businesses.
  17. Drilling Down: Consuming Less While Getting More - 2007-08-19 21:33:04-04
    While Americans may feel bombarded by media information, we seem to be consuming less of it.
  18. Advertising: Forget the Calendar: The Beauty Is in 30 Days of Marketing - 2007-08-19 22:04:26-04
    The Hearst Magazines division of the Hearst Corporation is bringing back for a second year a multimedia campaign called 30 Days of Fashion.
  19. How Solid Is the Deal for Tribune? - 2007-08-19 22:49:59-04
    When shareholders gather to approve an $8.2 billion plan to take Tribune private, an uncomfortable question is sure to be on many of their minds: Will this deal fall apart?
  20. Ad Growth for AOL Called Vital to a Remake - 2007-08-19 22:51:52-04
    A precipitous slowdown in advertising growth has raised new questions about AOL's transformation plans.

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